Marketing Tool Reviews and Guides (2026)

Online businesses run on software: tools that track clicks and sales, build pages and funnels, send email and take payments. This section reviews the tools marketers search for most, compares them with their alternatives and shows how to set them up. We report current prices and trial terms from each company's own site, and we say who each tool suits and who should skip it.

Looking for a full list of recommended tools by category? See our tools and resources page.

Tool Reviews

• InMotion Hosting ReviewInMotion Hosting review: shared hosting plans, intro and renewal prices, the 90-day guarantee, VPS options and how it compares.
• Originality.ai ReviewOriginality.ai review: the AI and plagiarism checker, credits and pricing, accuracy limits, false positives and who it suits.
• Thrive Themes ReviewOur Thrive Themes review covers Thrive Suite's theme builder, Architect, Leads, Apprentice and quizzes, $299 pricing and refunds.
• Jaaxy ReviewJaaxy review: how the keyword tool works inside Wealthy Affiliate, credits per search, KQI and QSR scores, and alternatives.
• SamCart ReviewSamCart review: Core at $79 and Pro at $199 a month, the courses app, upsells, SamPay fees, the 7-day trial, and how it compares.
• Video Marketing Blaster ReviewVideo Marketing Blaster review: what the YouTube keyword tool did, why it's no longer sold to new users, and current alternatives.
• DoodleMaker ReviewDoodleMaker review: whiteboard and glassboard doodle videos, templates, the commercial license, upsells and its refund policy.
• Kennected ReviewKennected review: from LinkedIn automation to AI voice and SMS agents, LinkedIn's 2022 letter, a 2024 lawsuit and alternatives.
• Moosend ReviewOur Moosend review covers campaigns, automation workflows, landing pages, the $9 Pro plan, the 30-day trial and its limits.
• Builderall ReviewBuilderall review: the all-in-one marketing suite, plans reported from $17 a month, the trial, its weak spots and alternatives.
• Funnel Scripts ReviewFunnel Scripts review: Jim Edwards and Russell Brunson's copy tool, the free account, the reported $797 price and options.
• DotCom Secrets ReviewDotCom Secrets review: Russell Brunson's free-plus-shipping funnel book, what it teaches, the add-ons and who it's really for.
• Speechelo Pro ReviewSpeechelo Pro review: the $47 Standard tool, Pro upgrade prices, voices, word limits, commercial rights and alternatives.
• LearnWorlds ReviewOur LearnWorlds review covers the AI course builder, quizzes, certificates, community, plans from $44 and the free trial.
• My Inbox Pro ReviewMy Inbox Pro review: the email platform's reported packages from $97 a month, its no-refund terms and cheaper tools to use.
• Demio ReviewOur Demio review covers live, automated and on-demand webinars, plans from $45 a month, the 14-day trial and its limits.
• Leadpages ReviewOur Leadpages review covers the rebuilt AI page builder, plans from $29, A/B testing, no traffic caps and the 7-day trial.
• Koala AI ReviewOur Koala AI review covers KoalaWriter, live SEO data, images, internal links, pricing from $25 and the free start, plus limits.
• Expert Secrets ReviewExpert Secrets review: Russell Brunson's free-plus-shipping book, what it teaches, the reported upsells and who it suits best.
• GroovePages ReviewGroovePages review: Groove.cm is becoming Scale.gg and sign-ups are closed. What members keep, what changes and alternatives.
• LowFruits ReviewOur LowFruits review covers weak-spot keyword research, KGR, clustering, credits and plans from $29.90, plus who it suits best.
• Hyros ReviewOur Hyros review covers its ad tracking, AI attribution, pricing by quote, the demo process and who it suits, plus options.
• ThriveCart ReviewOur ThriveCart review covers checkout pages, upsells, courses, the $47 plan and the $495 lifetime option, plus who it suits.
• Skool ReviewOur Skool review covers its community, courses, live calls, Hobby and Pro pricing and fees, plus who it suits and its limits.

ClickMagick Guides

Pricing, the free trial, setup tutorials and comparisons for ClickMagick, our pick for link and ad tracking.

• ClickMagick ReviewIs ClickMagick worth it in 2026? What the link and ad tracker does, what it costs, its 14-day trial and who should use it.
• ClickMagick PricingClickMagick pricing explained: Starter, Standard and Pro plans, yearly savings, visitor limits and which plan you actually need.
• ClickMagick Free TrialHow ClickMagick's 14-day free trial works: who qualifies, what's included, what to set up first and how the guarantee helps.
• ClickMagick DiscountLooking for a ClickMagick discount or coupon? How yearly billing saves 2 months, plus the free trial and 30-day guarantee.
• ClickMagick TutorialA beginner's ClickMagick tutorial: set up your account, create a tracking link, track conversions and read your first stats.
• How to Track Solo AdsHow to track solo ads step by step: tracking links, filtering bot clicks, counting opt-ins and comparing vendors on real results.
• How to Track Affiliate LinksHow to track affiliate links: count clicks, see which sources earn commissions and tie sales back to each link, step by step.
• ClickMagick vs HyrosClickMagick vs Hyros compared: pricing, free trial, features and who each ad tracker suits, so you can pick the right one.
• ClickMagick vs VoluumClickMagick vs Voluum compared: pricing, free trial, features and who each tracker suits, from affiliates to big media buyers.
• ClickMagick vs RedTrackClickMagick vs RedTrack compared: pricing, free trials, features and who each tracker suits, from affiliates to media buyers.
• ClickMagick AlternativesThe main ClickMagick alternatives compared: Hyros, Voluum, RedTrack and free options, and when ClickMagick is still the best pick.
• Best Link Tracking SoftwareThe 6 best link tracking tools for affiliates, solo ad buyers and advertisers, ranked, with prices, free trials and best uses.

GoHighLevel Guides

Pricing, the free trial, setup tutorials, agency guides and comparisons for GoHighLevel, our pick for an all-in-one marketing CRM.

• GoHighLevel ReviewIs GoHighLevel worth it in 2026? What the all-in-one CRM does, what it really costs, its 14-day trial and who should skip it.
• GoHighLevel PricingGoHighLevel pricing explained: Starter, Unlimited and Agency Pro, yearly savings, usage fees, add-ons and which plan to pick.
• GoHighLevel Free TrialHow GoHighLevel's free trial works: the 14-day trial, the 30-day bootcamp trial, what's included, usage fees and how to cancel.
• GoHighLevel TutorialA beginner's GoHighLevel tutorial: set up a sub-account, pipeline, funnel, calendar and your first automation, step by step.
• GoHighLevel SaaS ModeWhat GoHighLevel SaaS Mode is, what the $497 Agency Pro plan adds, how rebilling and markup work, and whether reselling suits you.
• GoHighLevel White LabelHow GoHighLevel white labeling works: custom domain, logo, branded mobile app, costs by plan and how to set it up for clients.
• GoHighLevel SnapshotsGoHighLevel snapshots explained: what they copy, what they don't, how to create, share and update them, and where to get them.
• Start an Agency With GoHighLevelHow to start a marketing agency with GoHighLevel: pick a niche, package an offer, price it, win clients, deliver with snapshots.
• GoHighLevel vs ClickFunnelsGoHighLevel vs ClickFunnels compared: prices, CRM, funnels, texting, courses and who each suits, from agencies to course sellers.
• GoHighLevel vs HubSpotGoHighLevel vs HubSpot compared: pricing, per-seat costs, CRM, texting, funnels, agency features and which suits your business.
• GoHighLevel vs KartraGoHighLevel vs Kartra compared: prices from $59, contact limits, CRM, texting, courses, agency tools and who each platform suits.
• GoHighLevel vs Systeme.ioGoHighLevel vs Systeme.io compared: free plan vs $97 start, contact limits, CRM, texting, courses and which suits your business.
• GoHighLevel AlternativesThe best GoHighLevel alternatives compared: ClickFunnels, Systeme.io, Kartra, HubSpot and Keap, with prices and who each suits.
• Best CRM for Marketing AgenciesThe best CRMs for marketing agencies, ranked: client accounts, automation, texting, white labeling and pricing compared.
• GoHighLevel DiscountIs there a GoHighLevel discount or coupon? The real ways to save: yearly billing, the 30-day trial, the right plan and rebilling.

Systeme.io Guides

Pricing, the free plan, tutorials, comparisons and the affiliate program for Systeme.io, our pick for a free all-in-one funnel builder.

• Systeme.io ReviewIs Systeme.io worth it in 2026? What the free all-in-one funnel builder includes, its limits, paid plans and who should skip it.
• Systeme.io PricingSysteme.io pricing explained: the free plan, Startup, Webinar and Unlimited plans, yearly savings and which plan to choose.
• Systeme.io Free PlanWhat's in Systeme.io's free plan: 2,000 contacts, 3 funnels, a course, unlimited emails, the key limits and when to upgrade.
• Systeme.io TutorialA beginner's Systeme.io tutorial: create your account, build a funnel, add an email sequence, take payments and launch a course.
• Systeme.io vs ClickFunnelsSysteme.io vs ClickFunnels compared: free plan vs $97 a month, funnels, email, courses, affiliate tools and which one to choose.
• Systeme.io vs KartraSysteme.io vs Kartra compared: free vs $59 a month, contacts, funnels, email, courses, video hosting and which platform to pick.
• Systeme.io vs KajabiSysteme.io vs Kajabi for course creators: free vs $179 a month, products, contacts, payments, funnels and which one is worth it.
• Systeme.io AlternativesThe best Systeme.io alternatives compared: ClickFunnels, Kartra, Kajabi, GoHighLevel and MailerLite, with prices and fit.
• Best Free Funnel BuilderThe best free funnel builders compared: what each free plan includes, the limits that matter and which one we recommend.
• Build a Sales Funnel FreeHow to build a sales funnel for free: pick an offer, create a lead magnet, build pages, write emails and take your first payments.
• Sell a Course for FreeHow to sell an online course for free: plan it, record it, host it, build a sales page and checkout, then market it to buyers.
• Systeme.io Affiliate ProgramThe Systeme.io affiliate program pays 60% lifetime recurring commissions. How it works, what you earn per sale, how to join.

ClickFunnels Guides

Pricing, the free trial, features, tutorials, comparisons and Russell Brunson's programs and books, for ClickFunnels, our pick for a full-featured funnel builder.

• ClickFunnels ReviewIs ClickFunnels worth $97 a month in 2026? What the funnel builder includes, plan limits, the free trial and who should skip it.
• ClickFunnels PricingClickFunnels pricing explained: Launch, Scale, Optimize and Dominate plans, yearly savings, plan limits and the $99 offer.
• ClickFunnels Free TrialHow the ClickFunnels 14-day free trial works, the 3-months-for-$99 deal, the 30-day guarantee and what to build before you pay.
• ClickFunnels FeaturesEvery key ClickFunnels feature explained: funnels, smart checkout, upsells, email, courses, communities, store and analytics.
• ClickFunnels TutorialA beginner's ClickFunnels tutorial: set up your account, build a lead funnel, add email, then add checkout, bumps and upsells.
• ClickFunnels vs BuilderallClickFunnels vs Builderall compared: prices, funnels, checkout, email, courses, ease of use and which platform fits your business.
• ClickFunnels vs KartraClickFunnels vs Kartra compared: prices, contacts, checkout, email, video hosting, courses and which platform you should pick.
• ClickFunnels AlternativesThe best ClickFunnels alternatives compared: Systeme.io, GoHighLevel, Kartra, Kajabi and Builderall, with prices and fit.
• ClickFunnels Affiliate ProgramThe ClickFunnels affiliate program explained: up to 40% commissions, recurring payouts, the Dream Car contest and how to join.
• One Funnel Away Challenge ReviewThe One Funnel Away Challenge is free with a ClickFunnels trial. Is it worth it? What the 30 days cover, both tracks, the cost.
• Funnel Builder Secrets ReviewFunnel Builder Secrets bundles Russell Brunson's training with a year of ClickFunnels for $1,970. Is it worth it? What you get.
• Funnel Hacker's Cookbook ReviewThe Funnel Hacker's Cookbook is a free 255-page book of 22 sales funnels from Russell Brunson. What's inside and is it worth it?
• FunnelFlix ReviewFunnelFlix is ClickFunnels' training library for customers. What's inside, the free Premiere Week, live hackathons and value.
• Traffic Secrets ReviewTraffic Secrets is Russell Brunson's book on traffic, free plus shipping. What it teaches, the real cost and who should read it.
• Russell Brunson ReviewWho is Russell Brunson? The ClickFunnels co-founder's background, books, programs and prices, plus what to know before you buy.
• Affiliate Bootcamp ReviewAffiliate Bootcamp is Russell Brunson's free ClickFunnels affiliate training. Is it legit? What's inside and who it suits.

Udimi and Solo Ads Guides

How solo ads work, what they cost and how to buy them on Udimi, our pick for a solo ads marketplace.

• Udimi ReviewIs Udimi legit for buying solo ads in 2026? How the marketplace works, seller ratings, costs, refunds and who should use it.
• Udimi PricingUdimi pricing explained: how sellers price clicks, what a first solo ad test costs, the membership and the $5 first-order offer.
• Buy Solo Ads on UdimiHow to buy solo ads on Udimi: prepare your funnel, pick a seller, place a small order, track results and scale what works.
• What Are Solo AdsWhat are solo ads? How paid email traffic works, what it costs, the pros and cons, who it suits and how to buy solo ads safely.

LocusPilot and Rank and Rent Guides

How rank and rent works, how to build a local lead-gen site and what LocusPilot costs, our pick for building rank-and-rent websites.

• LocusPilot ReviewIs LocusPilot worth it for rank and rent sites? How the AI builder works, plans from $29, the $20 starter site, pros and cons.
• LocusPilot PricingLocusPilot pricing explained: Operator, Growth, Agency and Authority plans, how credits work, site costs and the $20 starter site.
• What Is Rank and RentWhat is rank and rent? How local lead-gen sites earn rent from businesses, what it costs, how long it takes and the pros and cons.
• Build a Rank and Rent WebsiteHow to build a rank and rent website: pick a niche and city, build the site, rank it, track leads and find a business to rent.

AWeber and Email Marketing Guides

Pricing, the free plan and comparisons for AWeber, our pick for email marketing, plus the best email tools for affiliates.

• AWeber ReviewOur AWeber review covers the free plan, pricing, automations, landing pages and support, plus who it suits and who should skip.
• AWeber PricingAWeber pricing explained: the free plan, Lite and Plus monthly costs, annual savings and how prices rise as your list grows.
• AWeber vs Systeme.ioAWeber vs Systeme.io: free plans, prices, email tools, funnels, courses and support compared, plus which one fits you best.
• Best Email Software for AffiliatesThe best email marketing software for affiliates compared: free plans, prices, automations and which tool fits your business.

Skool and Online Community Guides

Pricing, comparisons and ways to earn with Skool, our pick for running a community with courses and live calls.

• Skool ReviewOur Skool review covers its community, courses, live calls, Hobby and Pro pricing and fees, plus who it suits and its limits.
• Skool PricingSkool pricing explained: the $9 Hobby and $99 Pro plans, transaction fees, yearly savings, the free trial and which costs less.
• Skool vs Systeme.ioSkool vs Systeme.io compared: communities, courses, funnels, email, prices and fees, plus which platform fits your business.
• Make Money With SkoolHow to make money with Skool: paid communities, courses, coaching, affiliate commissions and free groups that feed your offers.

ThriveCart and Checkout Guides

Pricing, the lifetime deal and comparisons for ThriveCart, our pick for checkout pages, upsells and selling digital products.

• ThriveCart ReviewOur ThriveCart review covers checkout pages, upsells, courses, the $47 plan and the $495 lifetime option, plus who it suits.
• ThriveCart PricingThriveCart pricing explained: the $47 Standard plan, the $495 lifetime account, Pro+, the 30-day trial, fees and which to pick.
• ThriveCart vs ClickFunnelsThriveCart vs ClickFunnels compared: checkout, upsells, funnels, pages, email, courses and prices, plus which fits you best.
• ThriveCart vs Systeme.ioThriveCart vs Systeme.io compared: checkout, upsells, funnels, email, courses, free plans and prices, plus which fits you.

Hyros and Ad Attribution Guides

What Hyros does, how its pricing works and the alternatives, for advertisers who need accurate ad attribution.

• Hyros ReviewOur Hyros review covers its ad tracking, AI attribution, pricing by quote, the demo process and who it suits, plus options.
• Hyros PricingHyros pricing explained: why it's quote-only, reported contract costs, the demo process, no free trial and when it's worth it.
• Hyros AlternativesThe best Hyros alternatives compared: ClickMagick, RedTrack, Voluum and free options, with prices, trials and who each suits.

LowFruits and Keyword Research Guides

How LowFruits works, what it costs and how to find low-competition keywords, our pick for keyword research on a budget.

• LowFruits ReviewOur LowFruits review covers weak-spot keyword research, KGR, clustering, credits and plans from $29.90, plus who it suits best.
• LowFruits PricingLowFruits pricing explained: free start, pay-as-you-go credit packs, Standard and Premium plans, yearly savings and which fits.
• Find Low-Competition KeywordsHow to find low-competition keywords: long-tail ideas, SERP weak spots, KGR, clustering and intent, step by step for new sites.
• LowFruits vs SemrushLowFruits vs Semrush compared: keyword research, weak spots, backlinks, audits, free plans and prices, plus which suits you.

Koala AI and AI Writing Guides

What Koala AI does, what it costs, how it compares with BlogSEO and how to write SEO articles with AI the right way.

• Koala AI ReviewOur Koala AI review covers KoalaWriter, live SEO data, images, internal links, pricing from $25 and the free start, plus limits.
• Koala AI PricingKoala AI pricing explained: the free start, Starter, Professional and Boost plans, word limits, credits and which one to pick.
• Koala AI vs BlogSEOKoala AI vs BlogSEO compared: quality control, automation, backlinks, free options and prices, plus which one suits your site.
• Write SEO Articles With AIHow to write SEO articles with AI that rank: pick winnable keywords, outline, draft, fact-check, add value and stay helpful.

Leadpages and Landing Page Guides

What Leadpages does, what each plan costs, and how it compares with ClickFunnels and Systeme.io.

• Leadpages ReviewOur Leadpages review covers the rebuilt AI page builder, plans from $29, A/B testing, no traffic caps and the 7-day trial.
• Leadpages PricingLeadpages pricing explained: Pro, Business, Grow and Optimize plans, page and domain limits, A/B testing and the free trial.
• Leadpages vs ClickFunnelsLeadpages vs ClickFunnels compared: pages, funnels, email, courses, A/B testing, trials and prices, plus which fits you.
• Leadpages vs Systeme.ioLeadpages vs Systeme.io compared: landing pages, email, courses, testing, free options and prices, plus which suits you.

Demio and Webinar Guides

What Demio does, what each plan costs and the best alternatives for live and automated webinars.

• Demio ReviewOur Demio review covers live, automated and on-demand webinars, plans from $45 a month, the 14-day trial and its limits.
• Demio PricingDemio pricing explained: Starter, Growth and Premium plans, room sizes, hosts, session limits, the free trial and how to save 30%.
• Demio AlternativesDemio alternatives compared: all-in-one platforms with webinars, funnel builders and CRMs, with prices and who each suits.

LearnWorlds and Course Platform Guides

What LearnWorlds does, what each plan costs, and how it compares with Systeme.io and Skool for selling courses.

• LearnWorlds ReviewOur LearnWorlds review covers the AI course builder, quizzes, certificates, community, plans from $44 and the free trial.
• LearnWorlds PricingLearnWorlds pricing explained: Starter, Pro Trainer and Learning Center plans, the $5 enrollment fee, limits and savings.
• LearnWorlds vs Systeme.ioLearnWorlds vs Systeme.io compared: course features, funnels, email, free options, fees and prices, plus which suits you.
• LearnWorlds vs SkoolLearnWorlds vs Skool compared: courses, community, gamification, fees, trials and prices, plus which platform fits your business.

Moosend and Email Automation Guides

What Moosend does, what each contact tier costs, and how it compares with AWeber and other email tools.

• Moosend ReviewOur Moosend review covers campaigns, automation workflows, landing pages, the $9 Pro plan, the 30-day trial and its limits.
• Moosend PricingMoosend pricing explained: Pro plan costs by list size, six-month and yearly discounts, trial limits, add-ons and Enterprise.
• Moosend vs AWeberMoosend vs AWeber compared: free plan vs free trial, prices by list size, automations, landing pages, support, and which fits you.
• Moosend AlternativesThe best Moosend alternatives compared: AWeber, Systeme.io, GoHighLevel and ClickFunnels, with prices, free plans and best uses.

Thrive Themes and WordPress Site Guides

What Thrive Suite includes, what each plan and standalone plugin costs, and the templates you get.

• Thrive Themes ReviewOur Thrive Themes review covers Thrive Suite's theme builder, Architect, Leads, Apprentice and quizzes, $299 pricing and refunds.
• Thrive Themes PricingThrive Themes pricing explained: Thrive Suite at $299 then $599 a year, $149 quarterly, standalone plugins, licenses and refunds.
• Thrive Architect PricingThrive Architect pricing: $99 then $199 a year standalone, the Optimize bundle, what you get, and when the Suite is better.
• Thrive Themes TemplatesThrive Themes templates explained: landing page templates, companion themes Shapeshift, Ommi and Kwik, and how to use them.