One Funnel Away Challenge Review (2026): Can 30 Days of Missions Get Your First Funnel Live?
On This Page
- The One Funnel Away Challenge in One Minute
- How the Challenge Works
- What the 30 Days Cover
- The Two Trainers
- What It Costs
- What We Like
- What to Keep in Mind
- Is the One Funnel Away Challenge Worth It?
- Pros and Cons
- Who It Suits
- Start Your Free ClickFunnels Trial
- Other Content Readers Compare
- Frequently Asked Questions
- Our Verdict on the One Funnel Away Challenge
The One Funnel Away Challenge in One Minute
The One Funnel Away Challenge (OFA) is a 30-day guided program from Russell Brunson and ClickFunnels that walks you through building and launching your first sales funnel, with a daily "mission" designed to take about an hour. It now comes in two tracks: an Expert track with Russell Brunson for selling courses, coaching or a book, and an Ecom track with ecommerce seller Trey Lewellen for selling physical products.
The challenge is currently included free when you start a 14-day ClickFunnels trial, after which ClickFunnels' Launch plan is $97 a month. It's a strong way to learn funnels with structure, as long as you plan to use ClickFunnels.
| Program | One Funnel Away Challenge |
|---|---|
| Created by | Russell Brunson and ClickFunnels |
| Length | 30 days of daily missions |
| Time | About 60 minutes a day |
| Tracks | Expert (Russell Brunson) or Ecom (Trey Lewellen) |
| Cost | Free with a 14-day ClickFunnels trial, then $97 a month |
| Order bump | Fill Your Funnel challenge, $47 |
| Guarantee | 30-day money-back |
How the Challenge Works
You sign up for a ClickFunnels free trial through the challenge page, choose your track, and get a new mission each day. Missions combine training videos, worksheets and tasks, and build toward a finished funnel by the end of the month. Weekends are lighter, and the program includes a community for support.
What the 30 Days Cover
| Week | Expert Track | Ecom Track |
|---|---|---|
| 1 | Foundations: funnels vs websites, funnel hacking, offer hacking | Same foundation week |
| 2 | Create your offer: webinar, course, membership area, offer slides | Product creation: choosing and validating a product, the sales page |
| 3 | Build your webinar: order form, hook and story, registration, running and promoting it | Build your funnel: pricing, order form, upsell path, confirmation, Facebook ads |
| 4 | Traffic and audience: Traffic Secrets, short videos, paid ads, the Dream 100 | Same traffic and audience week |
Both tracks end with traffic training, including organic content and paid ads.
The Two Trainers
Russell Brunson co-founded ClickFunnels and wrote the Secrets trilogy: DotCom Secrets, Expert Secrets and Traffic Secrets. See our Russell Brunson review. Trey Lewellen is an ecommerce seller who has built several product brands and leads the Ecom track.
What It Costs
| Item | Cost |
|---|---|
| Challenge | Free with a ClickFunnels trial |
| ClickFunnels trial | 14 days free |
| ClickFunnels Launch after the trial | $97 a month |
| Fill Your Funnel challenge (optional bump) | $47 |
The challenge page also offers a 30-day money-back guarantee: if you take part and aren't happy, you can email support within 30 days to cancel your ClickFunnels membership. See our ClickFunnels pricing guide.
What We Like
- Structure: a daily plan beats watching random tutorials.
- Two tracks for info products or physical products.
- Hands-on: you finish with a real funnel, not just notes.
- Low upfront cost: free with the trial.
What to Keep in Mind
- It's tied to ClickFunnels: after 14 days you'll pay $97 a month unless you cancel.
- Time commitment: about an hour a day for 30 days.
- Traffic still costs effort or money: a funnel needs visitors.
- Results vary: the challenge page itself notes results aren't guaranteed.
Is the One Funnel Away Challenge Worth It?
If you plan to build on ClickFunnels, yes. It's one of the most structured ways to go from idea to live funnel in a month, and the trial makes it low-risk to start. If you aren't sure you want to pay for ClickFunnels, use the 14 days to see how far you get.
Pros and Cons
What Stands Out
- Free with a ClickFunnels trial
- Clear 30-day structure
- Expert and Ecom tracks
- Ends with a finished funnel
What to Weigh Up
- Requires a ClickFunnels subscription after 14 days
- About an hour a day
- Traffic not included
Who It Suits
Coaches, course creators, authors and product sellers who want a guided path to their first funnel on ClickFunnels.
Start Your Free ClickFunnels Trial
If you're ready to build funnels with the best-known tool in the space, here's the easiest way to test it.
ClickFunnels gives you funnels, checkout with order bumps and upsells, email, courses and a store in one platform. Start with a 14-day free trial, and every plan is covered by a 30-day money-back guarantee.
Other Content Readers Compare
- Funnel Builder Secrets review: Russell Brunson's advanced funnel program.
- Traffic Secrets review: his book on getting traffic.
- FunnelFlix review: ClickFunnels' training library.
Frequently Asked Questions
How Much Is the One Funnel Away Challenge?
It's free with a 14-day ClickFunnels trial, then ClickFunnels Launch is $97 a month.
How Long Is the Challenge?
30 days, with about an hour of work a day.
Who Runs the Ecom Track?
Trey Lewellen, an ecommerce brand owner.
Is There a Refund?
The challenge page offers a 30-day money-back guarantee.
Our Verdict on the One Funnel Away Challenge
The One Funnel Away Challenge is a well-structured, low-cost way to build your first funnel with ClickFunnels. Start it with the free trial and commit an hour a day for the month.
Start Your Free ClickFunnels Trial
Start your 14-day ClickFunnels free trial.