Zero Up Review (2026): What Happened to Fred Lam's Dropshipping Program?
On This Page
- Zero Up in One Minute
- What Zero Up Included
- What Dropshipping Really Costs
- How Dropshipping Works
- Alternatives to Consider
- Lessons From Zero Up for New Store Owners
- Is Zero Up a Scam?
- Pros and Cons
- Who It Might Have Suited
- Our #1 Recommendation for Making Money Online in 2026
- Other Reviews Readers Compare
- Frequently Asked Questions
- Our Verdict on Zero Up
Zero Up in One Minute
Zero Up, also sold as Zero Up Lab, is a dropshipping program from Fred Lam, an ecommerce marketer known for his iPro Academy and book Starting From Zero. It combined video training with software: a product finder linked to AliExpress, Shopify store tools, a funnel builder and a "profit multiplier" for upsells.
It has been reported at $1,497 one time or three payments of $597. When we checked in October 2026, its sales page wasn't reachable, so it may no longer be sold in this form. Here's what it covered and what to consider instead.
| Program | Zero Up (Zero Up Lab) |
|---|---|
| Creator | Fred Lam |
| Teaches | Dropshipping with Shopify and AliExpress |
| Reported price | $1,497 or 3 x $597 |
| Includes | Training plus store, product and funnel software |
| Status | Sales page not reachable (October 2026) |
What Zero Up Included
| Component | What It Did |
|---|---|
| Store creation | Building a Shopify store quickly |
| Product engine | Finding and importing AliExpress products |
| Funnel builder | Upsell and downsell pages |
| Profit multiplier | Raising order value with offers |
| Traffic training | Facebook and other ads |
| Store management | Fulfillment and customer service |
Bonuses such as coaching and a "Masters Program" were listed with high "value" figures, which is a common sales tactic rather than a real price.
What Dropshipping Really Costs
| Item | Typical Cost |
|---|---|
| Course | $1,497 (reported) |
| Shopify plan | Monthly fee |
| Apps | Often extra monthly costs |
| Ad testing | Hundreds to thousands of dollars |
Dropshipping margins are thin, ad costs are high, and shipping times from overseas suppliers can lead to refunds and complaints. Most new stores spend money on testing before they find a product that works.
How Dropshipping Works
- Find a product with demand and margin.
- List it in your store from a supplier.
- Run ads to the product page.
- The supplier ships directly to the customer.
- Handle service, refunds and scaling.
Alternatives to Consider
If you like ecommerce but want lower risk, consider selling your own digital products. Systeme.io lets you build a store, checkout and email list free, and ThriveCart handles checkout and upsells. To buy a store with real sales history instead, Flippa lists established ecommerce businesses.
Lessons From Zero Up for New Store Owners
Programs like Zero Up tend to bundle training with software, which can make the price look like better value. Before buying any dropshipping package, separate the two: check whether the tools are available elsewhere for a monthly fee, and whether the training covers anything you can't learn from free Shopify and supplier resources.
It also helps to set a testing budget and a stop point in advance. Decide how much you'll spend on ads to test each product, what result counts as a winner, and when you'll stop. Many new store owners lose money by testing too many products with too little data, or by scaling a product before checking the real profit after refunds, fees and shipping problems.
Is Zero Up a Scam?
No. It was a real course and software from a well-known marketer. But it was expensive, dropshipping is very competitive, and the program no longer appears to be sold in its original form.
Pros and Cons
What Stands Out
- Training plus software in one package
- Covers store setup to scaling
- Known creator
What to Weigh Up
- Reported $1,497 price
- Ad and app costs on top
- Dropshipping is competitive
- Sales page not reachable now
Who It Might Have Suited
People with an ad budget who wanted a guided dropshipping setup.
Our #1 Recommendation for Making Money Online in 2026
If Zero Up isn't the right fit for you, here's what we suggest instead.
After comparing hundreds of programs over the years, we know what works and what doesn't. In fact, most of the business opportunities are either instant cash grab schemes or scams or they require experience. However, this beginner-friendly system stood out and is our #1 recommendation for 2026.
Other Reviews Readers Compare
Frequently Asked Questions
Who Created Zero Up?
Fred Lam.
How Much Was Zero Up?
It was reported at $1,497 or three payments of $597.
Is Zero Up Still Available?
Its sales page wasn't reachable when we checked in October 2026.
Is Dropshipping Still Profitable?
It can be, but margins are thin and ad costs are high.
Our Verdict on Zero Up
Zero Up was a real but costly dropshipping package. Today, look at lower-risk ecommerce paths first.
Looking for a Better Starting Point Than Zero Up?
Consider our #1 recommendation for making money online in 2026.