Aidan Booth Review (2026): 20 Years of Launches, From 123 Profit to Blueprint Academy
On This Page
- Aidan Booth in One Minute
- His Programs Over the Years
- The Launch Model
- About the Income Claims
- How to Judge a Launch-Style Course
- Is Aidan Booth a Scam?
- Pros and Cons
- Who It Might Suit
- Our #1 Recommendation for Making Money Online in 2026
- Other Programs Readers Compare
- Frequently Asked Questions
- Our Verdict on Aidan Booth
Aidan Booth in One Minute
Aidan Booth is a New Zealand internet marketer who has been selling online since 2005 and now lives in Argentina. He's known for big, time-limited course launches, often with partner Steve Clayton, covering ecommerce, affiliate marketing and digital products. His site says he and his partners have generated more than $100 million in online sales and that their products have been stocked in thousands of US retail stores.
His programs have included 123 Profit, The Kibo Code, eFormula and Asigo System, and he now promotes Blueprint Academy mentorship. Here's an overview and what to watch for.
| Marketer | Aidan Booth |
|---|---|
| From | New Zealand (lives in Argentina) |
| Online since | 2005 |
| Partner | Steve Clayton (several launches) |
| Programs | 123 Profit, Kibo Code, eFormula, Asigo System, Blueprint Academy |
| Claims | $100M+ in sales (his own) |
His Programs Over the Years
| Program | What It Taught | Price |
|---|---|---|
| 123 Profit | Affiliate and CPA marketing with paid traffic | $3,500 or 4 x $997 |
| The Kibo Code | Ecommerce stores (with Steve Clayton) | Launch pricing |
| eFormula | Selling physical products online (2024) | Launch pricing |
| Asigo System | High-ticket eServices | See our review |
| Blueprint Academy | Ongoing mentorship | Not published |
Read our Asigo System review for details on that program.
The Launch Model
Booth's courses are usually sold through launches: free videos or webinars build excitement over several days, then a cart opens for a short time with bonuses and "doors closing" deadlines. Prices are typically in the thousands. Launch marketing creates urgency, so give yourself time to decide.
About the Income Claims
Launch pages often feature large figures, such as $10,000 days or $300,000 months. Those are the creators' and selected students' results, not typical outcomes. His own site states that results are not typical or guaranteed.
How to Judge a Launch-Style Course
Launch-style courses follow a familiar pattern: a series of free videos, a live webinar, a short window to buy and stacked bonuses that expire. Before buying, check what the business model actually is, how much money you'll need beyond the course, and whether the creators show typical results or only best cases. Look for a written refund policy and its conditions.
It also helps to ask whether the course teaches a durable skill or a short-lived tactic. Programs built around a specific loophole or traffic trick often stop working quickly, which is one reason new launches replace old ones. Skills such as product research, copywriting, ads and email marketing tend to last longer. If you're unsure, waiting for the next launch rarely costs you much, since many creators reopen programs or release new ones regularly.
Is Aidan Booth a Scam?
No. He's a real, long-time marketer who runs real businesses, and his courses include refund policies (reported at 30 days for several programs). But his launches are expensive and heavily hyped, and many programs are replaced by a new one within a year or two.
Pros and Cons
What Stands Out
- Long track record online
- Real ecommerce experience
- Refund policies on courses (reported)
What to Weigh Up
- Courses often cost thousands
- Hype-driven launches
- Programs are frequently replaced
- Results not typical
Who It Might Suit
Buyers who like structured, launch-style courses and can afford a few thousand dollars, and who compare each new program carefully.
Our #1 Recommendation for Making Money Online in 2026
If Aidan Booth's Programs isn't the right fit for you, here's what we suggest instead.
After comparing hundreds of programs over the years, we know what works and what doesn't. In fact, most of the business opportunities are either instant cash grab schemes or scams or they require experience. However, this beginner-friendly system stood out and is our #1 recommendation for 2026.
Other Programs Readers Compare
Frequently Asked Questions
Who Is Aidan Booth?
A New Zealand internet marketer selling courses since 2005.
What Courses Has He Sold?
123 Profit, The Kibo Code, eFormula, Asigo System and Blueprint Academy, among others.
How Much Are His Courses?
Usually in the thousands; 123 Profit was reported at $3,500.
Is Aidan Booth Legit?
Yes, though his launches are expensive and hyped.
Our Verdict on Aidan Booth
Aidan Booth is a legitimate marketer whose launches are costly and hype-heavy. Take your time before buying the next one.
Looking for a Better Starting Point Than Aidan Booth?
Consider our #1 recommendation for making money online in 2026.